Tesla, Inc. a Mag7 company, is an American electric vehicle (EV) and clean energy company that revolutionized the automotive industry with its focus on sustainability, innovation, and cutting-edge technology. But Tesla isn't just an EV company, for it's also one of the world's most ambitious AI companies. Under Elon Musk's vision, Tesla uses AI to power autonomous driving, robotics, and energy optimization.
2003: Founders: Engineers Martin Eberhard and Marc Tarpenning establish
Tesla Motors (renamed Tesla, Inc. in 2017). Mission: Prove that electric
cars could be better than gasoline-powered ones.
2004: Elon Musk joins,
invests $6.35 million and becomes Chairman of the Board. First car concept
was The Tesla Roadster, based on the Lotus Elise chassis.
2006: Musk's
"Secret Master Plan" outlines Tesla's long-term strategy: Build an
expensive, low-volume EV (Roadster). Use profits to fund a mid-priced EV
(Model S). Finally, make an affordable mass-market EV (Model 3).
2008:
Roadster launches (first production EV with 245-mile range). Near
bankruptcy: Financial crisis hits; Musk invests last $40M to save Tesla.
2009: Daimler and Toyota invest, helping Tesla survive. Model S
luxury sedan prototype unveiled.
2010: Tesla IPO (first U.S. car company
IPO since Ford in 1956). Gigafactory concept: Plans for large-scale battery
production.
2012: Model S deliveries begin (wins *Motor Trend* Car of
the Year). Supercharger network launches (free fast-charging for Tesla
owners).
2014: "Dual Motor" AWD system introduced. Gigafactory Nevada
construction begins (for battery production).
2015: Model X SUV launches
with falcon-wing doors. Tesla Energy division announced (Powerwall and
Powerpack batteries).
2016: Model 3 unveiled ($35,000 mass-market EV;
400,000+ pre-orders). Acquires SolarCity (Musk's solar energy company).
2017: Tesla, Inc. rebranded (no longer just "Motors"). Model 3 production
begins (but faces "production hell" delays).
2018: Musk's "Funding
Secured" tweet causes SEC lawsuit (settled with $40M fine). Gigafactory
Shanghai construction begins.
2019: Cybertruck unveiled (polarizing
stainless-steel design). Model Y crossover announced.
2020: Tesla stock
surges (joins SandP 500). Gigafactory Berlin and Texas announced.
2021:
Bitcoin investment ($1.5B) and later sales. Full Self-Driving (FSD) Beta
expands.
2022: Gigafactory Texas and Berlin open. Musk buys Twitter,
sells Tesla stock (investors worry).
2023: Cybertruck deliveries begin
(after 4-year delay). Tesla becomes most valuable car company (briefly hits
$1T valuation).
2024: Robotaxi announcement (planned for 2024). FSD v12
(AI-powered autonomous driving) rolls out.
Tesla's Full Self-Driving (FSD) software aims to achieve Level 4-5 autonomy becoming fully driverless cars. Unlike traditional automakers, Tesla relies on computer vision-based AI with cameras only, without LiDAR.
Neural Networks: Process real-time camera data to detect objects,
predict movements, and make driving decisions.
Dojo Supercomputer:
Unveiled in 2021, a
custom AI training supercomputer designed to process vast
amounts of video data from Tesla cars.
Occupancy Networks: Instead of
just detecting objects, Tesla's AI predicts 3D space occupancy like a video
game engine.
End-to-End AI: A ChatGPT-like system
where the car drives purely based on AI-trained behavior and doesn't require hard-coded
rules.
2014: Autopilot introduced (basic lane-keeping).
2016: Tesla Vision replaces radar (cameras only).
2020: Full
Self-Driving Beta
released to early testers.
2022: Full Self-Driving expands to ~100k users.
2023:
Full Self-Driving v12 is fully AI-driven, without human code.
2024: Musk claims Robotaxis
will
unveil in 2024.
Announced: 2021 (prototype revealed in 2022).
Goal: A general-purpose
humanoid robot for labor, household tasks, and more.
AI Features: Uses
the same autopilot AI as Tesla cars. Neural networks for object manipulation
and navigation. Tesla's Dojo supercomputer trains Optimus's movements.
2023: Early demos show walking, object sorting.
2025:
Possible limited production.
Future Vision: Mass-produced, affordable
robots for factories and homes.